UCSB students are invited to attend a FREE Lecture featuring Blake Mycoskie, Founder and Chief Shoe Giver of TOMS Shoes, Inc. TOMS Shoes’ simple promise to give a pair of new shoes to children in need around the world with every pair sold – more than a million as of 2010 – is revolutionizing the way consumers shop. The “One for One” business model is redefining social entrepreneurship for a new generation. In this visionary talk, TOMS founder Blake Mycoskie shows us how to succeed in a new era of relentless competition and heightened social awareness and why his seemingly counterintuitive ideas (“In tough times, give more!”) are also proving to be winning strategies.  Tickets are limited so call the Art& Lectures office (805) 893-3535 for more information.  Don’t miss out on this great opportunity!